Gold vermeil has been increasing in popularity but many consumers and even some sellers often confuse Gold Vermeil with Vermeil Style or gold over sterling silver. Let’s look at differences and gain some insight into how they are marketed in the current jewelry market.
Once you venture into the jewelry world, you will find an abundance of clasps gracing the jewelry items. While you can find yourself confused in such times, fortunately, you need not anymore. Here is a guide to help explain what options are available and how to use them.
Jewelry plays an essential role when it comes to complimenting your outfit. You want to ensure that your jewelry stays in perfect shape at all times. Having your necklaces mixed up and knotted while storing or while wearing them can be so frustrating. To avoid the frustrations, I will give you some tips to prevent your chains from intertwining to save you the time you would have spent trying to untangle your accessories.
Selling crafts and handmade jewelry or goods are not for the faint of heart. It’s a highly competitive field that requires not only creativity but also dedication and the mindset of perseverance. It’s also a continual learning process that allows you to develop and expand as you go. If you’re just getting started, here are a few tips on how to strategically position yourself for success.
Are you about to get engaged or walk down the aisle in the year 2021 after waiting for years for the most special day of your life with someone special? If your answer is a big yes, it's time for you to think about engagement ring shopping or wedding ring shopping for your partner, with your partner...
Many jewelry designers would want to make jewelry using different types of metals wonder on which metals would bring the best returns. Finding the perfect piece of jewelry presented with various metals can be quite tasking. Well, all jewelry designers must understand the difference between base meta...
Most jewelry designers face challenges in getting their jewelry with an even gold color across all their jewelry components. They find that even the simplest jewelry design comes with a variety of gold-plated hues or shades. The question lingering in their minds is, why is this so?
First, let us...
Being in the jewelry making business is no easy feat, especially if the jewelry is hand-made and represents designs created and inspired by your thoughts. If somebody is telling you about what’s wrong in your jewelry making and what they don’t like, no matter how rude their tone is, do not interrupt them midway.
By looking at last year's top trends, we can see into the future a bit. Trends don't tend to change overnight but evolve over time. Fads develop overnight and then disappear as fast as they came. But trends, current and recently passed trends can help you develop your spring line or to know what types of materials to carry in your shop. Looking back at recent trends can help you predict what future trends might look like, and that can help your bottom line.
For a jewelry company looking out to increase customer loyalty, having a custom imprinted silver jewelry polishing cloth is the smart thing to do. You can improve your customer’s open box experience by giving them the wow experience. How can we make it happen? Easy, put in the custom imprinted silver jewelry polishing cloth inside the box with the silver jewelry in it as a handout! People love good surprises and this can be a great way of making customers happy. In turn, these satisfied customers will reward you with loyalty and authentic marketing since you will have won your brand an advocate who will passionately share their experiences. Furthermore, customers tend to keep polishing cloth for a long time because it is a high utility item, making these promotional polish cloths become a culture enhancing your brand image.