Blog posts tagged with 'jewelry marketing'

Video marketing is a new reality, and brands have already been encashing on this fact. One recent research has indicated that 84% of the customers are more likely to buy the product after watching a video. With such a strong impact of the videos, you can’t ignore video marketing for promoting your jewelry business.

Despite a rather slow entry into the internet marketplace, the sale of jewelry on e-commerce stores is booming as customers can now clearly have a look at the products before deciding to purchase. The use of social media, targeted adverts, and influencers has fueled the expansion of the online sale of jewelry items even further. However, this trend only favors established brands and the few small businesses that effectively use influencers. For most small jewelry businesses, the venture is profitable but very challenging. What does the future hold for small jewelry businesses?

Starting a jewelry business is no doubt an exciting venture, but one that comes with a share of chal...

Amazon is now the number one go-to marketplace for many online shoppers. Since Amazon handmade was launched in 2015, many Etsy sellers have expanded their business to Amazon. The huge traffic on Amazon is very attractive. However, only a small percentage of sellers on Amazon are really successful. We are going to talk about a few secrets of Amazon marketplaces.  

Holiday sales are crucial to jewelry businesses as they are a big percentage of the annual total sales for most jewelry vendors. The success of the holiday sales will define your sales performance for the entire year. What you can do to boost your holiday sales?